Typography · AI prompt guide

Franklin Gothic AI image prompts

Morris Fuller Benton's 1902 American grotesque — a bold, sturdy 'Gothic' that became the voice of newspaper headlines and advertising for a century. Muscular where the Swiss sans are cool. Use the prompts below in Midjourney, DALL·E, or Stable Diffusion — or build your own from the Franklin Gothic vocabulary.

Type specimen — Franklin Gothic (Grotesque sans); shown in Libre Franklin, a close match (OFL)

Copy-ready prompts

Midjourney
a typographic specimen poster in the Franklin Gothic style, franklin gothic, morris fuller benton, american gothic sans, newspaper headline type, bold grotesque, ATF, sturdy sans, display sans, grotesque, gothic, double-story-g, low-contrast, highly detailed --ar 3:2 --no text, watermark
DALL·E / ChatGPT
A typographic specimen poster in the Franklin Gothic style. Emphasize franklin gothic, morris fuller benton, american gothic sans, newspaper headline type, bold grotesque, ATF, sturdy sans, display sans. The mood is grotesque, gothic, double-story-g, low-contrast. Highly detailed, no text or watermark, 3:2 landscape composition.
Stable Diffusion
a typographic specimen poster in the Franklin Gothic style, franklin gothic, morris fuller benton, american gothic sans, newspaper headline type, bold grotesque, ATF, sturdy sans, display sans, grotesque, gothic, double-story-g, low-contrast, highly detailed, sharp focus
Negative prompt: text, watermark, signature, blurry, low quality, deformed

Franklin Gothic keyword vocabulary

Tap a keyword to collect it in the Designdeas prompt builder, then mix in your own subject.

Prompts for related styles

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