Typography · AI prompt guide
Frutiger AI image prompts
Adrian Frutiger's 1976 humanist sans, drawn for the signage of Charles de Gaulle Airport — engineered for instant legibility at speed and distance, and the model for a generation of wayfinding type. Use the prompts below in Midjourney, DALL·E, or Stable Diffusion — or build your own from the Frutiger vocabulary.
Copy-ready prompts
Midjourney
a typographic specimen poster in the Frutiger style, frutiger, adrian frutiger, humanist sans, airport signage, wayfinding type, open aperture, high legibility, roissy, humanist, open-aperture, high-x-height, legibility-optimized, highly detailed --ar 3:2 --no text, watermark
DALL·E / ChatGPT
A typographic specimen poster in the Frutiger style. Emphasize frutiger, adrian frutiger, humanist sans, airport signage, wayfinding type, open aperture, high legibility, roissy. The mood is humanist, open-aperture, high-x-height, legibility-optimized. Highly detailed, no text or watermark, 3:2 landscape composition.
Stable Diffusion
a typographic specimen poster in the Frutiger style, frutiger, adrian frutiger, humanist sans, airport signage, wayfinding type, open aperture, high legibility, roissy, humanist, open-aperture, high-x-height, legibility-optimized, highly detailed, sharp focus Negative prompt: text, watermark, signature, blurry, low quality, deformed
Frutiger keyword vocabulary
Tap a keyword to collect it in the Designdeas prompt builder, then mix in your own subject.
Prompts for related styles
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