Heraldry vs Incunabula Printing

Incunabula Printing was influenced by Heraldry.

Original specimen in the Heraldry style

Heraldry

A rigorous medieval system of identity-by-emblem, in which shields are divided and charged according to strict rules and described in a specialized verbal language called blazon. It is design as grammar: a finite vocabulary of tinctures and charges combined into endless unique marks.

  • Limited tincture palette of metals and colors
  • Rule of tincture forbidding color-on-color
  • Stylized charges (lions, eagles, fleurs-de-lis)
  • Geometric field divisions and ordinaries
  • Verbal blazon that fully specifies each design
Full Heraldry guide →
Gutenberg Bible — opening of Genesis (c. 1455)

Incunabula Printing

The earliest printed books, from Gutenberg's press to the year 1500, that translate the look of the manuscript into movable metal type. Dense blackletter columns, woodcut initials, and rubricated touches mark a medium learning to be itself.

  • Dense blackletter (textura) or early roman type
  • Justified two-column page mimicking manuscripts
  • Hand-added rubrication and spaces for initials
  • Woodcut decorated initials and illustrations
  • Heavy ink impression on handmade laid paper
Full Incunabula Printing guide →

At a glance

HeraldryIncunabula Printing
Erac. 1150–presentc. 1450–1500
DisciplineGraphic DesignGraphic Design
RegionWestern Europe, British IslesGermany, Italy, Western Europe
FamilyPre-modern, SymbolicPre-modern, Print
Formal traitsflat-color, emblematic, ornamental, high-contrastblackletter, woodcut, letterpress, justified-column

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